A Hot Chocolate mix brand focussing on providing pre ready Hot chocolate mix powder in different flavours. The branding and packagng design mainly focussed on an earthy color palette with a lot of emphasis on illustrations.
The goal was to create illustration heavy packaging design for every product.
Branding
Packaging
Choco Zen
DECEMBER 2024
A research what the consumers associate with the flavours and deep analysis on what kind of illustrations will depict the flavours appropriately.
A thorough market research on ingredients used in the products and how to depict them in illustrations.
Eye-catching design and earthy colors to bring out the crux of the products in the design.